Privacy Policy
This Privacy Policy was last updated on 2026-07-06.
This Privacy Policy applies to electriciancardiff.com.au (Electrician Cardiff) only. Electrician Cardiff operates under a fully licensed and insured electrical business, Lic #451348C. We comply with the Australian Privacy Act 1988 and the Australian Privacy Principles (APPs) in how we collect, use, store and disclose your personal information.
What Data We Collect
We collect information in three ways.
Information you give us:
- Name, phone number, email (when you submit the contact form)
- Suburb, service requested, urgency, message details (contact form fields)
- Any other information you provide when you contact us by phone
Information collected automatically:
- Cookies and usage data (page views, time on page, scroll depth)
- Device information (browser, operating system, IP address, screen resolution)
- Approximate location based on IP address
Information from third parties:
- Call metadata from WildJar when you call the tracking number listed on this site
- Conversion data from Google Ads or other ad platforms if you arrived via a paid ad
How We Use Your Data
We use your data for specific purposes only.
- To respond to your contact form submission or phone call
- To book and complete electrical work for your property
- To provide lifetime labour warranty service or follow-up if you become a customer
- To improve the website and understand which pages convert visitors (via Google Analytics)
- To attribute marketing channels (via WildJar call tracking and Google Tag Manager)
- To comply with legal obligations (tax records, licence reporting, etc.)
Who We Share Your Data With
We only share data with the following parties, each for a specific purpose:
- Cloudflare: hosts the website and protects it from malicious traffic. Processing occurs in the United States, with global edge presence.
- Google Analytics 4 and Google Tag Manager: analyse how the website is used. Processing occurs in the United States.
- WildJar: tracks which marketing channel a phone call came from. Processing occurs in Australia.
- Our lead management system: receives contact form submissions for follow-up.
We do not use Facebook or Meta pixels, Bing Ads, heatmap tools, remarketing platforms, or any finance or buy-now-pay-later provider on this website.
Cookies
This website uses cookies for analytics and tag management, small text files stored on your device that help us understand how the site is used. You can disable cookies in your browser settings at any time, though some features of the site may not work as intended if you do. Most browsers explain how to manage or delete cookies in their help settings.
How Long We Keep Your Data
- Contact form submissions: retained for 7 years (matches Australian business record-keeping obligations)
- Customer records (booked work): retained for 7 years
- Analytics data: retained per Google Analytics defaults (currently 14 months)
- Call recordings (if any): retained for 12 months unless required for an ongoing dispute
Your Rights
Under the Australian Privacy Principles, you have the right to:
- Access: ask what personal data we hold about you
- Correction: ask us to correct inaccurate or out-of-date data
- Deletion: ask us to delete your data, subject to legal record-keeping requirements
- Complaints: complain to us first. If unresolved, you can contact the Office of the Australian Information Commissioner (OAIC) at oaic.gov.au
Security
We take reasonable measures to protect your data, including HTTPS encryption, secured infrastructure via Cloudflare, and access controls on our lead management system.
Children's Data
This website is not directed at children under 16, and we do not knowingly collect data from children. If a parent or guardian becomes aware that a child has submitted data through this website, please contact us and we will remove it.
Changes to This Policy
We may update this Privacy Policy from time to time. Any changes will be reflected on this page with a new last updated date. Continued use of this website after an update constitutes acceptance of the updated policy.
How to Contact Us
- Business: Electrician Cardiff
- Operating under: Parent business identity, fully licensed and insured, Lic #451348C
- Phone: (02) 4072 9996
- Website: electriciancardiff.com.au